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Suppliers & Distributors

Free/Donated books & services

 

  • Creating websites and applications to allow potential users to donate their books either by sending them via postal service (donators can thus be regional or even international) or putting the books in donation points[1].

 

  •  Schedule free donation pickups (vans + donators).

 

  • Libraries  :  Currently, there are approximately 16,500 public libraries in France (About-France, s.d.). Among the latters and within universities’ libraries, there are more than 40,2 millions books and 600 000 different titles and they hold 3.3 million digital documents (ENSSIB, 2014).

 

  • Universities: In France, there are more than 75 universities and 250 ‘Grande/Haute École’ (cf. annex 7 for a complete = list). Additionally, as reported by LeFigaro Etudiant (2014), there are 2,39 millions college students across France.

 

  • Schools : There are more than 11,000 ‘crèches’ in France and above 65000 schools (including 56,000 state owned) according to Statista. In 2011, pupils in primary level accounted for 6,664,300. In secondary level, they reached more than 5 million youngers.

 

  • Religion communities: In France, lot of religions and communities exist. Mainly, Christianity (90%), Islam (5%) and Judaism (1%). For instance, there are more than 2500 mosques (Grand Mosque of Paris is the biggest with a large network). Furthermore, there are between 46149 to 52886 churches spread across the French territory according to the Four Instances Counting. Finally, there are also lots of synagogues in France with the biggest Jewish community in Strasbourg.

 

 

 

 

 

[1] We can create donation points all over France or use existing ones.

Purchased books & services

In France, the book distribution is handled by publisher distribution.

 

  • Hachette distribution: One of the biggest in France. It takes care of the logistics and distribution activities for its clients. Thus, it has immense storerooms (more than 100,000 m2) throughout France. Furthermore, Hachette distributions has worldwide supply network built with daughter companies and partners. For example, BookPrint is located in the UK and has similar activities as Hachette (Hachette, s.d. : Distribution).

 

  • French Book distribution: They provide books (new ones and old ones to customers) in bulk. They have also a distribution channel across France.

 

  • Other companies: Sodis, Interforum, MDS, Union Distribution and Albin Michel. The latters are all publishers and distributors.

 

The CAIN Consulting Group was founded in 2015 by three students of the prestigious Solvay Brussels School of Economics & Management. It aims at providing top quality advices and analysis for businesses.

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Download our marketing plan in PDF

Full text

Executive summary

Team members
Supervisors

Decoster Inès

Papadopoulos Nicolas

Shoaib Aiham

 

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Jean-Pierre Bayens

Professor of Strategic Marketing at Solvay Brussels School of Economics and Management (SBS-EM) - ULB

 

Maxim Renaerts

Procurement Coordinator at Inditex

 

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